Trademark is nothing but a unique symbol that separates your products and services from that of your competitors warning letter. Trademarks registered for services are called service marks.
- Rights over the trademark
The owner of the registered trademark enjoys rights over the trademark. The owner will have the sole rights to the trademark and can also stop other unauthorised trademarks from using the same trademark. A trademark will distinguish the goods and services sold by the owner from that of his competitors.
- Establishes trust and goodwill among the customers
By registering your trademark, you will build trust and goodwill among the customers. Your trademark will help you broaden your connections and in turn, lead to the growth of your business.
- Helps customers recognize the quality of the brand
Customers relate the quality of a particular product to the brand name. A trademark helps to create a positive image of the brand in the market. A logo or brand name can help to differentiate the quality of a particular product from the rest. - Use of symbol
Once your trademark is registered, you can use the ® symbol on your logo which states that the trademark has been registered and it prohibits anyone from using the same trademark. If the trademark is used by another person, then the owner of the business can sue the person.
- Protection for 10 years at a low cost
Online trademark registrations are done at a very low maintenance cost. Once the registration of your trademark is done, you’ll be required to pay a maintenance and renewal cost only after ten years from the day on which the registration was done.
- Global Trademark Registration
If you’re willing to expand your business outside India then the trademark registered in India serves as a good base along with the established goodwill in the country.
- Attracting human resource
A trademark stimulates a positive image on the brand or organization thus attracting people towards the brand or organization.